Get a Room Productions is a touring an artist management company founded by Felicia Bennett. As a woman of color, Bennett’s mission is to open doors for POC women in the entertainment industry and provide them with support and education to succeed. Through tour management, consulting, and training curriculums, Get a Room fosters meaningful engagement and unforgettable live experiences.

I worked closely with Bennett from conception to execution to reinvent the visual story of her brand. As the sole graphic designer, I developed a rebranded identity, built her a new website in Framer and set her up with a Figma buzz social media kit.

The visual system hinges on these core values of opening doors, creating space, and highlighting representation in the industry. The primary door icon represents an opening of opportunity. Whether the perspective is coming from or going to, a doorway is a powerful symbol of transitory change, and that crux of an entertainer’s career is right where Get a Room steps in. The typefaces used toggle between holding a bold commanding presence and also maintaining accessible legibility for pertinent information.

The color palette is a collection of vibrant, diverse, and unique hues. Just as Get a Room champions representation, it illustrates the power and harmony in coming together to support one another.

A components based visual system frames the space, creating a stage for the design and content to shine!